On A/B tests

“@bchesky on making beautiful design: “You can’t A/B test your way to Shakespeare.””— #PandoMonthly

Should we buy FT?

“I buy it every day.”— Michael Bloomberg when asked if he might buy The Financial Times.

Luck in the pocket

“To hell with luck. I’ll bring the luck with me.”— The Old Man and the Sea, Ernest Hemingway